Are you involved in making webs, mobile apps, and digital systems or products?

Explore with us how we are
Architecting for user/customer Happiness

“… badly designed devices can induce frustration and anger, a feeling of helplessness and despair, and possibly even hate. Well-designed devices can induce pride and enjoyment, a feeling of being in control and pleasure—possibly even love and attachment.”
 — Don Norman (The Design of Everyday Things, 2013)

Please share your perspective on what you believe
helps you design, build and communicate products or services that make users and customers happy.

THANK YOU to everyone who participated. We have published and presented initial results.

Have a look at the presentation we did at WIAD 2015 in Barcelona.


By participating in the survey you will get a chance to:

  • Browse a list of resources about happiness from writers, designers and psychologists.

  • See examples of how to measure user happiness.
  • Get food for thought about how much care, effort and conscious work you put into your process to make sure you make a positive impact on user and customer happiness.
  • Contribute to a global exploration about happiness and the way we create webs, mobile apps and digital services. 

Thanks in advance for your time and your thoughts. We truly appreciate them. As a token of our thanks, you will receive a selected list of resources about Happiness and Information Architecture as well as have the chance to participate in a draw to win a digital copy of Abby Covert's 2014 book, How to Make Sense of Any Mess.


The aim of this project is to:

  • Discover how much happiness is embedded in the process of making things for others to use ... when the intention is happy customers and users.
  • Inspire happiness. We have curated a selection of videos, books and products about happiness, with a variety of perspectives ranging from psychological to Buddhist and from philosophical to operations, social and human happiness.

As the audience is broad as well as specialized, we have selected resources and tools for both product design and development processes.

Finally, we want to bring the concepts of Information Architecture to a broader audience.

Who can participate in the research?

This research is open to whomever feels that his/her day-to-day is about making sense of the mess when building stuff for others to use like websites, mobile apps and digital services. This includes information architects, user experience designers, developers, social media experts, visual designers, innovators, product managers, entrepreneurs, and anyone that designs, builds, codes and communicates.

This study was created to celebrate World Information Architecture Day on February 21st, 2015. We will be presenting the results at the WIAD event in Barcelona, and will then share the results on this website.

You can follow the project: @ArchitHappiness as well as subscribe to receive updates.