How can we design solutions that use the opportunities of data and quantification, but are actually designed to have a meaningful impact on people’s lives, leading to happier moments?
Marco Van Hout have designed a happiness innovation Jam to design a solution that takes meaningful metrics and adapts them for happier moment-to-moment living.
Conversations about Architecting for Happiness
Marco is an expert in understanding, measuring and designing emotional impact in the context of products, services and interaction. Knowing that creators look to impact on user happiness, we asked Marco about happiness and emotional design. We have learnt 3 things that every creator should know.
She feels that working on a project that is about teaching kids is related to working for a better world and happiness. One person, one design, does not change the world, but it's with every grain of sand that we contribute to a better world. She says her project offers a new, disruptive way of learning: it helps kids to learn to think, and kids need to be in a happy flow to be ready for that.
Aldo de Jong is Co-Founder at Claro Partners and Startupbootcamp IoT & Data. He has an educational background in engineering and business. He feels lucky for his professional steps the innovation and creative industry, where he had the opportunity to work for GE, Eggo (today Piece of Pie) and Smart Design. Hi finally co-found Claro Partners and Startupbootcamp IoT & Data. He shared how happiness is an important value as a designer, innovator, manager and as an entrepreneur.
Joris thinks that it’s quite difficult to bring the concept of happiness into projects for most business clients, as conversations are more about business goals than about making people happy. Nonetheless, there is hope, with some companies thriving through working with positive core values that resonate with consumers.
They shared with us that they don't talk about happiness, they talk about satisfaction. Even though it's not the same, it's connected somehow. They also talk about engagement, not only for end users but also for the people involved in the projects (internal participants of the organizations). In this conversation we discovered how Marc and Itziar work to create a path of engagement/happiness between themselves and the project, the client and the project, and the end users and the project.
Peter and Xander are also getting ready for WIAD ENSCHEDE where Xander will be one of the Speakers.
We animatedly started to talk about what you have to do as a designer to influence happiness. Designers have traditionally focused in making things easy to use. But can we -designers- manufacture someones' life, make somone's life better? It's a bigger and more complex than usual interaction that between human and an mobile app, or human and a product.